Recruiting research participants during a pandemic: Six lessons learned

INTERACT coordinator Marina Najjar walks us through her take-aways from Montreal’s Fall 2020 campaign.

1. Build a strong network of local community organizers and partners

2. Compensate people from community organizations for their time

3. Engage online communities

4. Tailor recruitment materials to specific audiences

5. Personalize the study: show the people behind the study

6. Offer the compelling incentives to encourage participation

CIHR-funded research team harnessing big data to deliver public health intelligence on the influence of urban form on health, well-being, and equity.

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